Senior Vice President and Chief Advancement Officer
Tracy Barlok is Senior Vice President and Chief Advancement Officer. She joined the University in Sept. 2022 as Special Assistant to the Chancellor for Advancement and External Affairs and appointed Chief Advancement Officer in July 2023. Prior to joining the University, Barlok served as the Vice President for Advancement at the College of the Holy Cross, a position she held from July 2012 to July 2022. She has more than three decades of experience working in the field of higher education, serving in a number of leadership roles at the College of the Holy Cross, Skidmore College and Colgate University.
During Barlok’s tenure at Holy Cross, the College raised more than $510 million for a range of initiatives, including new and renovated building projects, faculty and student support, financial aid, athletics and more. Barlok led the design and execution of the largest and most successful fundraising campaign in Holy Cross history, the Become More Campaign, which raised more than $420 million for strategic priorities, includingfour transformational new building projects.
In her last 18 months at Holy Cross, Barlok facilitated the launch and successful completion of the College’s $40 million Hope + Access Campaign for Financial Aid. This effort secured 90 new endowed scholarships and raised $56.3 million to support students.
Additionally, during Barlok’s tenure, Holy Cross continued to rank in the Top 10 across all U.S. colleges for highest percentage of alumni participation.
Barlok began her career in advancement at Colgate University, where she served as the Director of Alumni Affairs, Director of Special Gift Programs, and Special Assistant to the President. Before being named Skidmore’s Associate Vice President, she served as director of the college’s successful $200 million comprehensive campaign from 2002-2010 and was Director of Leadership Gifts from 1997-2002. Over the course of her career, she has served on the staff of six institutional campaigns.
Barlok is a national leader in the field of advancement, serving on the board of trustees of the Council for Advancement and Support of Education (CASE) and in active leadership within the Association of Jesuit Colleges and Universities, and other professional organizations. She has been a frequent lecturer and panelist and is recognized for being an adaptive, strategic, and accomplished higher education executive with a strong record of success in managing alumni relations, fundraising, marketing, and communications programs and in building partnerships across academic and administrative units.
She earned her B.A. in English from Colgate University.